Channel revenue optimization case study

Direct bookings made through the Booking engine from December 1, 2020, to March 31, 2021:

Reservation by channel (direct _ OTA) - Simple Booking Back Office V3_page-0001.jpg

Direct bookings made through the Booking engine from December 1, 2021, to March 31, 2022:

Reservation by channel (direct _ OTA) - Simple Booking Back Office V3 WINTER 2021_page-0001.jpg

Increase of the followers on Instagram from October 2021 (beginning of my tenure):

October, 2021

July, 2022

Gmail - In December, you had 10.8K users visit your website (Google Analytics)-1.png

Gmail - In January, you had 15.2K users visit your website (Google Analytics)-1.png